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Revenue Streams
Startup

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Module 1 | Startup English | |
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Unit 1 | Startup your Business Pretest | |
Unit 2 | Understanding Customers Problems | |
Unit 3 | Ideation process | |
Unit 4 | Prototype your Idea | |
Unit 5 | Evaluate and Refine your Prototype | |
Unit 6 | Identify your Customer Segment | |
Unit 7 | Value Proposition | |
Unit 8 | Channels | |
Unit 9 | Customer Relationships | |
Unit 10 | Revenue Streams | |
Unit 11 | Key Resources | |
Unit 12 | Key Activities in a Business | |
Unit 13 | Key Partners | |
Unit 14 | Cost Structure Elements | |
Unit 15 | Startup your Business Posttest |
Survey Questions
Revenue streams or sales refer to how you generate cash from your clients. Different client segments could pay you in different ways. Without sales a business can’t function, so this is the most important aspects of any business.
7 most used revenue types include:
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Asset sales refers to cases where you sell a product to a client who then becomes the owner of that product. This is the most widely used model in business and takes place anytime we buy a car, computer or a building
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Usage fee refers to when a client uses your product or service but its ownership remains with you. This is common in the hotel or airline industry
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Subscription fee refers to when your clients subscribe on a monthly or weekly basis and can use your infrastructure. Examples of this include software as a service, gym memberships, etc..
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Leasing or renting or lending refer to allowing clients to use your assets for a period of time as if it is theirs
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Licensing revenue is earned when you give clients a permission to use your intellectual property. This is common in content production and inventions
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Brokerage fees are earned when you take commission from facilitating a business transaction between two parties
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Advertising results from fees for advertising a particular product or service or brand
Ensuring which of the above revenue streams is most convenient for each of your target segments and in turn allowing you to generate the most business is an essential aspect of having your business survive and thrive.
People don’t buy what you do, they buy why you do it. Simon Sinek