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Ideation process
Startup

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Module 1 | Startup English | |
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Unit 1 | Startup your Business Pretest | |
Unit 2 | Understanding Customers Problems | |
Unit 3 | Ideation process | |
Unit 4 | Prototype your Idea | |
Unit 5 | Evaluate and Refine your Prototype | |
Unit 6 | Identify your Customer Segment | |
Unit 7 | Value Proposition | |
Unit 8 | Channels | |
Unit 9 | Customer Relationships | |
Unit 10 | Revenue Streams | |
Unit 11 | Key Resources | |
Unit 12 | Key Activities in a Business | |
Unit 13 | Key Partners | |
Unit 14 | Cost Structure Elements | |
Unit 15 | Startup your Business Posttest |
Unit Summary
When you Ideate to address a problem, remember:
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There is no right or wrong idea
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If you are working in teams, have a board or flip-chart and have everyone explain their idea
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Approach the brainstorming from a technology, user, emotional, functional and business
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Consolidate and remove some of the ideas that have no relevance, and then vote on the best most promising one
Survey Questions
The second step in the innovation process is to come up with as many ideas as possible to address the problem that you are working on.
At this stage, there is no right or wrong idea, anything works, no matter how crazy it is. If you are working in teams, it would be best to have a board or flip-chart and have everyone explain their idea and post it or write it up. This helps trigger new thoughts in others around you. To come up with more ideas, approach the brainstorming from a technology, user, emotional, functional, business and any other angle you can think of.
At the end of the ideation process, consolidate some of the ideas, remove some of the ideas that have no relevance, and then vote on the best most promising one which you can pursue further.
Make your product easier to buy than your competition, or you will find your customers buying from them, not you. Mark Cuban